Critical thinking exercise 6-3 Essay Example | Topics and Well Written Essays - 250 words

Critical thinking exercise 6-3 - Essay ExampleStart-up capital requirements and funding The exact hear of capital to start the business and its sources should be identified. Services to be offered Mike should specify what services he leave behind offer in his shop and how oft he will charge per service. Will there be specific cars only that he will work on? How many service bays will he have? Inventory Mike should determine the inventory of car parts that he will keep, if any. He should also have a list of equipment and tools that he will need and where he plans to purchase these items. He must decide how he intends to purchase these items, whether it be cash or on credit. print market Mike should decide where to locate his shop, whether to rent or buy the place. Most important is for him to determine who is his target market, is it the middle or upper income come apart or will he work directly with a towing service? Marketing dodge Mike should come up with a marketing str ategy taking into account the 4Ps namely product, price, place and promotion. This marketing strategy should also consider his strengths, weaknesses and the opportunities and threats in the environment. Salaries Having a list of personnel is not enough.